WhatsApp has announced new monetization features aimed at businesses and content creators, integrating tools directly into ...

WhatsApp is rolling out ads for the first time, breaking from its founders’ ad-free promise and introducing targeted business promotions inside the app’s Updates tab.

Meta has quietly turned WhatsApp Status into its newest ad playground, setting up an unexpected face-off with the glitzy ...

This writer can see a handful of excellent reasons to consider adding Meta Platforms (NASDAQ:META) stock to his portfolio ...

The Swiss National Bank said on Thursday the economic and financial outlook is highly uncertain, particularly due to trade ...

One cruel irony of the news business is that news stories drive immense value and earnings – just relatively little for the ...

WhatsApp introduces ads in Status and Channels, unlikely to cause user churn in India due to its massive user base.

Omnicom Media's India chief was frustrated. It was October 5, 2023 and a rival was trying to poach the U.S. firm's client by ...

Eight of WhatsApp’s roughly 50 employees made more than $100 million off that deal, while Koum gained a net worth of $6.8 ...

WhatsApp has announced that, thanks to having a huge and captive audience, it's getting ready to make the experience just a ...

The rollout of advertisements in WhatsApp’s Updates tab marks a key turning point for a platform that is deeply woven into ...

While many financial institutions have a presence on social media, not all content that appears to be legitimate and ...