News

Specialist marketing recruitment agency iknowho launched its annual insights guide, revealing salary, flexibility and AI ...
Creative agency BMF has appointed Aisling Colley and Richard Woods to the role of joint managing directors. Colley returns to ...
With physical checkouts disappearing across the country, consumers continue to be left with clunky, slow self-serve ordering systems, and it’s sending us all bananas.
Westpac will become the new principal partner of Cricket Australia, ending a 37-year partnership with rival Commonwealth Bank ...
Claiming to be the first of its kind in Australia, Marcus Tesoriero and Kent Boswell have launched an AI-powered film ...
Marketing Magazine's 'Digital Playground' includes digital updates related to advertising marketing, covering the latest news from Australia & around the globe ...
By Saarika Chotai  We don't need yet another panel on "why women belong in leadership." We need to listen to the women already driving revenue and hear ...
I’ve been reading some recent commentary comparing B2B (business-to-business) and B2C (business-to-consumer) marketing – the similarities, the differences and the size of the gap in between.
As marketers compete for attention, they present polished products to consumers that blend together in a sea of total perfection. Craig Matthews, chief merchandise officer at Office Brands, thinks ...
Everyone loves a good hack. Admit it, you know you do. But some love a good hack more than most: us marketers. Our constant pursuit of eyeballs, Everyone loves a good hack. Especially marketing hacks.
In 2024 new influencer trends will see them become increasingly indispensable to brands looking to tap into new consumer segments.
For the ninth year running, Amaury Treguer is back to predict what's in store for social media in the coming year.