Jeff Green, CEO of The Trade Desk, calls it like he sees it. And he doesn’t see a future for Google monetizing the open ...
The Omnicom-IPG deal “creates opportunities for the rest of us,” says Remy Stiles, North America CEO of programmatic agency ...
The pace of AI innovation in 2025 is staggering. New models and capabilities emerge weekly, each promising to be ...
DSPs have been slow to adopt the IAB Tech Lab’s new signal for classifying online video, causing confusion about which video ...
Jeff Green, CEO of The Trade Desk, calls it like he sees it. And he doesn’t see a future for Google monetizing the open ...
Jeff Green, CEO of The Trade Desk, calls it like he sees it. And he doesn’t see a future for Google monetizing the open ...
Panels aren’t going away, mind. Panel data will be part of Nielsen’s Big Data + Panel offering, which earned Media Rating Council accreditation last week. That product, which will be Nielsen’s ...
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