Travis Barker owns a Liquid Death can containing Ozzy Osbourne's DNA. The Blink-182 rocker was one of 10 people to purchase ...

The brand secured an actual county board vote in Arizona Township, Nebraska, turning a tongue-in-cheek stunt into an official ...

Liquid Death has a new campaign out as they went to the trouble of making themselves the Official Iced Tea of Arizona! ...

A popular beverage company found themselves struggling with brand association against a long-standing canned iced tea staple turned to a small Nebraska town for help toppling its Goliath.

Ozzy Osbourne is selling trace amounts of his DNA on empty Liquid Death iced tea cans he's drank from. Only 10 cans with the ...

Overall Ozzy x Liquid Death is probably the perfect brand collab in some ways. It required almost zero effort for both sides, ...

Liquid Death is getting closer to resembling its name. The trendy water brand is partnering with WhistlePig Whiskey to create ...

Liquid Death is getting closer to resembling its name. The trendy water brand is partnering with WhistlePig Whiskey to create a new whiskey partially aged in an actual casket at the Vermont ...

Each of the cans is stored in a lab-quality container signed by Osbourne. The samples of his DNA were collected on May 20, 2025. The 10 cans were put on the market for $450 each. However, to no ...

Liquid Death has announced it will sell a limited run of iced tea cans containing traces of Osbourne’s actual DNA.

"Now, once technology and federal law permits, you can clone Ozzy and enjoy him for hundreds of years into the future," the brand claims.

Liquid Death, which is reportedly valued at $1.4 billion, has partnered with e.l.f. cosmetics and Martha Stewart for new products in addition to regularly dropping new flavors.