PepsiCo and rival Coca-Cola are taking different paths on the issue of diversity. In a memo sent to employees and released ...
When James Quincy became CEO of Coca-Cola in 2017, the beverage giant embarked on an effort to diversify its reach beyond ...
Coca-Cola is entering its own contender in the trendy prebiotic soda category to compete with the popular "gut-healthy" sodas ...
According to Coca-Cola, the Simply Pop lineup of infused sodas includes Vitamin C, six grams of prebiotic fiber and zinc.
It seems Coca-Cola has grown sick of stomaching Poppi and Olipop’s success with “gut-healthy” sodas – so the legacy brand is ...
Coca-Cola enters the prebiotic soda market with Simply Pop: a move projected to take the fast-growing category to the next ...
Sparkly beverages pumped with prebiotic fiber have been bubbling up for some time now, positioned both as gut-helpers and ...
Prebiotic sodas are all the rage right now, with brands such as Daytrip, Poppi, and Olipop dominating the market for “healthy ...
Coca-Cola launches Simply Pop following reports in early 2024 that it had been exploring an acquisition of start-up Poppi.
When James Quincey became CEO of Coca-Cola in 2017, soda had broadly been ... on an effort to diversify its reach beyond the sugary drink. A key move? Ditching the carbonation and sticking to ...
The early marketing approach from Coca-Cola for the new product has a digital and experiential focus aimed at Generation Z, ...
That's because The Coca-Cola Company has announced that it will be getting in on the prebiotic soda game with an offering of ...