Meta has announced that it will begin rolling out ads on WhatsApp soon, but only in the chatting app's “Updates” tab for now.

By Dikshant Dave, CEO, Zigment While sectors like retail and healthcare have rapidly adopted conversational platforms, the ...

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The ads will be shown to users only within WhatsApp’s “Updates” tab to separate them from people’s personal conversations.

The company says personal messages will remain private, but critics warn the data used for ad targeting could still put user privacy at risk.

WhatsApp’s Updates tab features let you reach 1.5 billion daily users through promoted channels, subscriptions, and Status ...

WhatsApp rolls out ads in Updates section as Meta monetizes the messaging app. Discover how this changes your private messaging experience forever.

Will Cathcart, head of Meta's subsidiary, announced the launch of WhatsApp channels with subscriptions and advertising. He ...

Meta rolls out WhatsApp ads and Channel subscriptions as part of a strategy to make money from the app.