For a long time, wallpaper was reserved for accent walls, spare bedrooms, hallways and perhaps a daring dining room. But now, this decorative statement is having its moment on a much grander scale.

From creating visionary content to optimizing for LLMs, unpack key tactics influencing industry conversations and fueling new approaches.

Unilever's marketing spend went up by $972 million (£750m) to its "highest level in over a decade" last year, according to ...

A strong marketing plan isn't just about posting on social media or running an ad campaign – it's about leveraging multiple ...

Rosa Bertoli was born in Udine, Italy, and now lives in London. Since 2014, she has been the Design Editor of Wallpaper*, where she oversees design content for the print and online editions, as well ...

Ellie Stathaki is the Architecture & Environment Director at Wallpaper*. She trained as an architect at the Aristotle University of Thessaloniki in Greece and studied architectural history at the ...

If you’re ready to up your email marketing strategy and get a grip on email marketing metrics, my roundup of the best software will help you on your way. I have tested 13 of the best email ...

It’s been proven time and again, one of the very basic requirements for a mobile app marketing campaign to succeed is that it needs a decent plan. Regardless of a mobile app project size, to go into a ...

and overall marketing strategy. Such research also involves conducting a SWOT analysis to identify weak and strong points of the app and building a business plan. Again, analyzing your competitors, ...

Note that these aren’t all the new backgrounds that Samsung will ship on the devices but rather the hero wallpapers that feature prominently on the devices throughout marketing materials.

Over my years of experience mentoring entrepreneurs and small business owners, I have noticed that customers are paying less and less attention to traditional outbound marketing channels ...