White House press secretary Karoline Leavitt calls acquiring the Danish territory an "important foreign policy goal." ...

Roku’s CTV devices account for more than 21% of total TV viewing, according to Nielsen’s research. That level of market share provides insights that Nielsen will be able to leverage to sharpen its ...

Roku’s streaming data will now be integrated into Nielsen’s campaign measurement and outcome tools, the two companies announced on Monday, giving advertisers a better view into what audiences are ...

NEW YORK—Nielsen and Roku said they are expanding their strategic partnership with the audience measurement provider incorporating Roku data into its advanced campaign measurement and outcome ...

NEW YORK — How did the month of November look when it comes to eyeballs and viewer consumption, according to Nielsen? The measurement period unveiled “a complex television landscape defined by live ...

The federal antitrust case between Cumulus Media and Nielsen took a significant turn Monday, as a federal judge sided with Cumulus Media’s request to shield the identities of third-party witnesses, ...

Leslie Nielsen’s dry wit often stole scenes, both on and off the screen, but it apparently followed him into the afterlife. His niece Kyoko, known on TikTok as @kyokoandrudy, shared a family story ...

The deal with Nielsen is another example of how Amazon continues to expand its role in the demand-side platform (DSP) and ad-serving technology space. The company recently reported that revenue for ...

What Cumulus Media calls “a critical inflection point…for the broadcast radio industry as a whole,” Nielsen calls “hyperbolic and baseless,” as the two prepare to square off in federal court over the ...

Learn how Nielsen continues to support our people, our business and our communities through our commitment to responsible and sustainable practices. NORTHAMPTON, MA / ACCESS Newswire / November 24, ...

The veteran advertising exec for Netflix, Snap and Hulu will work with partners at the traditional TV and digital ratings firm. By Etan Vlessing Canada Bureau Chief Nielsen has tapped Peter Naylor as ...