As Meta prepares to build an ad-driven future for WhatsApp, the app’s strong record of privacy-focused design is about to ...

Firms agreed to cooperate on pricing, including not to undercut each other, colluded to deny business to agencies that didn't ...

This week, just over a decade later after Facebook acquired WhatsApp, ads are finally coming to the popular chat app.

WhatsApp, now owned by Meta (the same parent company as Facebook and Instagram), has reassured us that privacy remains its ...

WhatsApp has announced new monetization features aimed at businesses and content creators, integrating tools directly into ...

WhatsApp is rolling out ads for the first time, breaking from its founders’ ad-free promise and introducing targeted business promotions inside the app’s Updates tab.

This writer can see a handful of excellent reasons to consider adding Meta Platforms (NASDAQ:META) stock to his portfolio ...

One cruel irony of the news business is that news stories drive immense value and earnings – just relatively little for the ...

Omnicom Media's India chief was frustrated. It was October 5, 2023 and a rival was trying to poach the U.S. firm's client by ...

Eight of WhatsApp’s roughly 50 employees made more than $100 million off that deal, while Koum gained a net worth of $6.8 ...

While many financial institutions have a presence on social media, not all content that appears to be legitimate and ...

Ads are a significant change from WhatsApp’s original philosophy. It will collect some user data but won't touch contents of messages or whom users speak with.