EY has launched two campaigns in a week, with new creative ‘Generations’ set to remind its clients about the responsibility ...
Since rebranding from the Federation Cup in 2020, the women’s tennis team competition has undergone changes including a new ...
Having built a dedicated “core audience” of young fans, chicken wing brand Wingstop is aiming to stay true to its “youth ...
As retailers begin to reflect on the festive period, have strong ad effectiveness scores translated into high sales?
The latest quarterly IPA Bellwether report shows a return to growth in marketing budgets and a positive outlook for the year ...
Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...