Having built a dedicated “core audience” of young fans, chicken wing brand Wingstop is aiming to stay true to its “youth ...

As retailers begin to reflect on the festive period, have strong ad effectiveness scores translated into high sales?

The latest quarterly IPA Bellwether report shows a return to growth in marketing budgets and a positive outlook for the year ...

In the first of a monthly insight column, Reality Check, insight specialists Andrew Tenzer and Ian Murray of Everyday People ...

Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...

Currys attributes rising customer satisfaction to having “better retail fundamentals”, including a bigger product range and ...

LinkedIn has named Indeed CMO Jessica Jensen as its top marketer, eight months after chief marketing and communications officer of four years, Melissa Selcher, left the business.