Pain relief brand Aspercreme has launched a campaign that introduces a new tagline: “Kick Pain in the Aspercreme.” “Aspercreme’s previous tagline: 'Love Hurts. Aspercreme Works,’ was effective for a ...
Aspercreme has kicked off its brand repositioning with a series of 15-second spots and a new tagline, “Kick Pain in the Aspercreme.” The ads, from agency of record Terri & Sandy, derive inspiration ...
Aspercreme was the #5 topical pain relief brand. It was puttering along as such until the category became a battlefield when Voltaren, the #1 global topical pain brand, received FDA approval to bring ...