Google is turning the mirror on your phone into a fitting room, letting shoppers see clothes on a realistic digital version ...

In an attempt to replicate the fitting room online, Google has released a new virtual try-on tool using generative artificial intelligence that is available through its search engine, the company ...

Earlier this year, Google added artificial intelligence to its online shopping tool to show how clothing from particular retailers will fit different body types. Now that feature has expanded to men's ...

Users can access the feature by selecting the “try it on” icon displayed on clothing items in Google’s product listings.

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