Meta and Mozilla have proposed a new browser-based attribution system for web ads that they’re calling Privacy-Preserving Attribution. The goal is to track how ...
Privacy shifts from compliance burden to competitive advantage as AI and blockchains reach production scale.
Industry 4.0 depends on continuous data exchange between sensors, machines, production lines, and enterprise systems, but much of this data cannot be centralized due to privacy, security, and ...
Can privacy-preserving compliance exist on public blockchains? Learn how Zero-Knowledge Proofs and Decentralized Identity reconcile transparency with user privacy.
This paper examines how data-driven personalized decisions can be made while preserving consumer privacy. Our setting is one in which the firm chooses a personalized price based on each new customer's ...
Wider participation in the space economy brings both opportunities and challenges, including a heightened risk of satellite collisions. Since no one group controls space, the open sharing of space ...
In the modern advertising landscape, two forces stand out as major disruptors: privacy and artificial intelligence. Although AI's long-term impact will extend far beyond advertising, the immediate ...
Forbes contributors publish independent expert analyses and insights. Hessie Jones is a strategist, entrepreneur and investor covering AI As data-driven technologies continue to evolve, healthcare ...