Medium format cameras have traditionally been associated with bulky bodies, heavy lenses and hefty price tags – factors that often limit their appeal to studio-bound professionals. With the launch of ...

The second medium format mirrorless GFX camera from Fujifilm, the GFX 50R, is the first medium format digital camera we've seen debut for less than $5,000. Images, and the devices that capture them, ...

If you're looking to get more creative with your handheld photography and need a sensor larger than 35mm for the job, Fujifilm has a new mirrorless camera to show you. Committing to the idea of a ...

Photography News: Hasselblad has released the X2D 100C, a 100MP mirrorless medium format camera with better AF, IBIS, and a revised design, along with three new X system lenses. NEW YORK--(BUSINESS ...

Medium-format imaging titan Hasselblad has announced the successor to 2020's 50-megapixel 907X 50C digital camera system. The 907X & CFV 100C model boasts a camera back featuring a 100-MP ...

Taking a decent photo with a modern digital camera is relatively easy. The built-in light meters that determine exposure are smarter than they ever have been, and autofocus lenses snap into sharp ...

This morning Hasselblad announced the release of the XID II-50c, the second generation of 2016’s XID-50c. The new 50 megapixel medium format mirrorless camera maintains the same design as the original ...

DUBLIN--(BUSINESS WIRE)--The "Medium Format Camera Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2019-2024" report has been added to ResearchAndMarkets.com's offering.

Medium format has shrunk down thanks to mirrorless technology — and now the lenses are following suit. On Wednesday, January 15, Hasselblad launched the lightest digital medium format lens yet, the ...

I would love to get into medium format photography.<BR><BR>I know about the Holga and that sounds interesting and I'm debating getting one from amazon. How (else) can I get into medium format on a ...