A new study published in Marketing Science has found that some of the most widely considered online advertising safety and ...
The digital advertising ecosystem has reached a critical inflection point where reactive brand safety measures are no longer ...
Some of these ads are clever, others unintentionally hilarious, and a few downright alarming by modern standards. Together, ...
YouTube will soon be limited to running pre-roll adverts that last for a maximum of five seconds, but it’ll only take effect in Vietnam.
Google added click-to-call to Vehicle Ads, giving high-intent car shoppers a faster path from search to a live conversation ...
The best Apple ads of 2025 run the gamut from emotional tributes and playful satire to a crazy "Severance" promo in NYC.
Advertising is a must for businesses of all sizes. It’s one of the best ways to build brand awareness and stand out from the competition. Regularly promoting your services can help retain current ...
In unsettled economic times, young viewers are especially willing to accept advertising to save money on subscriptions.
Ad tech M&A is back, baby. Earlier this month, four major ad tech deals captured headlines in just as many days. T-Mobile bought Vistar Media; ecommerce marketing company Rokt acquired customer data ...
While federal officials say they intend to crack down on misleading drug ads, cosmetic surgery remains a “buyer beware” ...
“I haven’t seen an online sports betting ad in almost 7 minutes. Am I dead?” — Conan O’Brien, 2022 tweet. Five years ago this weekend, the Supreme Court overturned the ban on sports betting that had ...