Classic sneakers have been a staple of the sneaker industry for decades. From their original inspiration and use in sport to the modern interpretations as streetwear. adidas has a slew of classic ...

Today, adidas Originals is embracing that legacy with a forward-thinking lens. Its SS25 campaign, titled “The Original,” is more than a marketing effort but a cultural manifesto. It’s a tribute to the ...

Adidas Originals is spotlighting the Superstar’s cultural legacy with a bold new global campaign, “Superstar, The Original.” Building on the earlier “The Original” platform, this next phase celebrates ...

Adidas Originals has united major names from across the cultural landscape for its “Superstar, the Original” campaign, per details shared with Marketing Dive. Produced by agency Johannes Leonardo, the ...

There are very few sneakers in Adidas' lineage that are as important to the brand as the Superstar, so for its latest campaign, the sportswear giant brought together its deep roster of endorsers to ...

If you are looking for a sneaker to make your signature in the coming months, you might want to take a page from Stray Kids, Manon, and Jennie Kim and give the classic adidas Superstar silhouette a ...