Ford has a new electric pickup truck coming to market in 2027. We think it’ll be called the Ranchero, and here’s everything ...

Just as the American EV market braces for a brutal winter, Ford is making a shocking pivot. As federal tax credits disappear, ...

As electric pickups continue to proliferate in the upper price ranges, two emerging entries are quietly preparing to upend ...

Ford will invest $5 billion, including $2 billion at its Louisville, Kentucky factory on top of $3 billion already announced ...

Ford believes a cheap Maverick-sized electric truck could be very popular, guiding suppliers for a 190,000-unit annual ...

A fresh trademark filing and Ford’s “Model T moment” tease point to the return of a cult classic car-pickup hybrid. This time ...

Ford's Model T moment will launch a new pickup, but it'll also doom the Escape and Lincoln Corsair, at least for a little while.

Ford filed a “Ranchero” trademark for vehicles, hinting at the name for its breakthrough midsize EV pickup as it prepares to detail a new, cost-cutting EV platform. A fresh USPTO filing suggests Ford ...

It’s all about simplification, slashing production costs and passing on the savings to the user, resulting in a lower cost of ...

If Ford really will call its new electric ute the Ranchero, then it had better have style to match. It needs to do better than the Mustang Mach-E and Capri EVs.

Ford is hinting at the return of the classic Ranchero as part of its electric vehicle revolution, promising a breakthrough in affordable and capable electric vehicles.

Ford filed to trademark the Ranchero name, suggesting that its upcoming compact electric pickup truck might inherit the ...