The company’s CMO, Geoff Seeley, talks about the company’s marketing plan and how it tries to differentiate PayPal from Venmo ...

“PayPal Storefront Ads gives merchants a powerful way to reach new customers and re-engage loyal shoppers by planting dynamic ...

PayPal is rewriting the rules of digital advertising with the launch of Storefront Ads—an innovative solution that transforms ...

PayPal Holdings on Thursday launched a new advertising campaign around a new sweepstakes promotion with up to $10 million in total prize money. PayPal stock fell amid the news on Thursday ...

You’ll be able to find competitor keywords, track their campaigns and browse their Google ads. PPC is an online advertising model where advertisers pay based on the number of people who click on ...

Trump, allegedly fearful that attendance will be weak at his birthday-party military parade on Saturday in Washington, D.C., ...

PayPal has teamed with actor Will Ferrell for the digital payment system’s largest-ever U.S. advertising campaign in terms of spend and scale, per details shared with Marketing Dive. Key to the effort ...

An ad campaign is pressuring Gov. Kathy Hochul to force insurance companies to pay claims to thousands of alleged sexual victims who sued under the New York State Child Victims Act of 2019.

particularly to companies on a shoestring budget who can't afford to pay for television or internet advertising campaigns. The effectiveness of a direct marketing campaign is easier to measure ...

Marketing campaigns may also seek to increase brand ... marketing is an essential part of most businesses and can pay many times over what it costs. To make the most of your marketing spend ...

PayPal has teamed with actor Will Ferrell for the digital payment system’s largest-ever U.S. advertising campaign in terms of spend and scale, per details shared with Marketing Dive. Key to the ...

An ad campaign is pressuring Gov. Kathy Hochul to force insurance companies to pay claims to thousands of alleged sexual assault victims on behalf of churches, hospitals, schools, Boy Scouts ...